HKSI Institute AR2020

MEMBER ENGAGEMENT & OUTREACH INITIATIVES 會員參與及外展活動 52 Hong Kong Securities and Investment Institute Annual Report 2020 BUSINESS REVIEW 業務回顧 For broadcast media, the SIP and the WAM Pilot Programme was featured i n one o f t he Ch i nese f i nance programmes “Success in Career” on TVB Channel 85 in July 2019. AXA Investment Managers Asia Limited (AXA), who participated the SIP since the inception of the Pilot Programme in 2016, was featured in Promotion of SIP 2020 application on HKSI Institute’s Instagram Story in visually appealing format 學會應用形式生動的 Instagram Story 宣傳 2020 年「暑期實習計劃」 電視宣傳方面，無線財經資訊台於 2019 年 7 月播出的一集《職場制勝 – 我要入行》，專題介紹了「暑期實習計 劃」及「資產財富管理業先導計劃」，並 特地走訪自先導計劃於 2016 年推出以 來，一直參與「暑期實習計劃」的安盛 投資管理亞洲有限公司（安盛）。節目 中，除了有安盛的負責人細說如何受 惠於先導計劃，還有實習生分享在該 公司及另一個參與僱主的工作體驗。 另外，學會行政總裁孔慶詩小姐亦親 自亮相，簡介先導計劃的概況、目的 和主要項目。 the programme. They shared their gains from the Pilot Programme and had one of their interns sharing his internship experiences with AXA and the other SIP employer. In the episode, Miss Ruth Kung, our Chief Executive also provided an overview of the Pilot Programme, its objectives and key initiatives.